Audience-first fashion & beauty trends in a DTC world: on-demand Webinar
Livestreamed on Tuesday, 23rd July
“Trends in fashion & beauty move faster than in almost any other industry: that makes those industries a shoe-in for DTC brands looking to gain market share fast by focusing on niche audience segments, rather than following a pattern of top-down influence.
In this webinar our VP of US Strategy & Research, Marc Geffen, guided us through fashion & beauty insights – with a focus on DTC trends – to teach you how to:
- use social data to spot trends and their audiences
- forecast and time trends right to guide marketing investment
- break down audiences to optimize targeting and content strategy
