Reputation ebbs and flows. Traditional reputation intelligence methods lack the flexibility needed to keep up with your audience and monitor your brand’s reputation in real-time.
Go beyond generic sentiment analysis: analyze relevant conversations with custom AI that is tailored to your brand, industry and reputation framework.
Brand-specific Reputation AI, to contextualize mentions and map them onto your existing quant frameworks.
Audience Segmentation AI, to break down your audience & stakeholder groups by behavior, demographic & psychographics.
Visibility and Emotion AI, to measure the impact, intensity and nuance of each online opinion.
Track your brand’s health and online reputation with the same precision and structure of survey data, in real time
See how key audiences, stakeholders, and personas are affecting your reputation
Early warning system: detect signals of reputation shifts months ahead of your survey-based brand tracker