Pulsar is the only software on the market offering both social listening and audience segmentation in one tool.
Go beyond generic sentiment analysis: track & analyze relevant conversations and competitors with custom AI that is tailored to your brand, industry and reputation framework.
Audience Segmentation AI, to break down your audience & stakeholder groups by behavior, demographic & psychographics.
Visibility and Emotion AI, to monitor the impact, intensity and nuance of each online opinion.
Monitor your brand health and combine with competitor tracking for deeper insights
See how key audiences, stakeholders, and personas are affecting your brand reputation, tracking social & media brand mentions
Early warning system: detect signals of reputation shifts months ahead of your survey-based brand tracker