The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

Viral: tracking the spread of flu on social media

Picturing the Social: ‘Photobombing’ named Word of the Year

How are brands and agencies using Pulsar?

How Rubicon used WhatsApp to keep its appeal for British Asian Millennials

Does Social Media Change Everything About Public Affairs?

Brands, salons, hairdressers, bloggers and consumers. Who’s really influential in pro haircare?

How Boombox used audience search to identify with luxury car buyers

Using Pulsar to connect social data and sales figures

Exploring the ingredients for a Guinness World Record-breaking Twitter campaign

Detecting communities using social network analysis

  • Type

  • Industries

Audience intelligence, in your inbox: sign up to get the latest trends, insights & case studies

Spotlight

    Untangling the AirPods conversation: audiences, behaviors & cultural trends behind the hearables revolution

    Sustainability: what does it even mean today?

    Transactions & Reactions: The Online Credit Card Conversation