The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

How Rubicon used WhatsApp to appeal to British Asian Millennials

A brand new Pulsar is coming!

Search Laboratory measures Channel 4’s success vs BBC on The Great British Bake Off

The Insight Economy in The Times: why social data is key to transforming business

Journey of an image: one year on

Why marketers should listen when a picture says more than a 1000 words

3 ways global brands embraced politics to engage audiences

#LondonIsOpen: Sadiq Khan wins the people’s vote

Content for a captive audience: understanding the mindsets of the airport traveller

Best of both worlds: sharpening up qualitative research with social insights

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