The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

Dupe, Dope, Doop: Consumer trends around the ‘dupe’ phenomenon

  • Beauty

Painting the world (salmon) pink: how culture impacts attitudes towards food

  • Food & Drink

The State of Coffee Audiences 2023

  • Food & Drink

Never miss a moment: introducing the Pulsar Mobile App

How the UK Department for Culture, Media & Sport use Pulsar to detect misinformation narratives

  • Government

Introducing Pulsar’s New Brand Visual Identity

Unlocking audience insights: Innovative use of AI in marketing

  • Tech

How audience perceptions of luxury travel have evolved

  • Travel

Home Renovation Revelation: How audiences talk about crafting their dream homes

  • Retail

How The Sidemen built a huge Gen-Z audience and turned them into customers

  • Media & Entertainment
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  • Industries

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