The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

Pulsar top 10 innovations of 2015: how we’re changing the game in the social listening industry

‘A rapid research response to the death of Aylan Kurdi’: How the social media study spread

#Dieselgate: The impact of corporate deception on social perception

How Standard Life Investments used social data to find the Lions’ dream team

Helping Aviva understand what matters to consumers

Which car features are most-discussed on Facebook, and by whom?

Using Pulsar’s new audience dashboard to uncover who talks about cars on Facebook

Being Social: Rising to the challenge of interpreting social media data

How universities use social media listening to manage the application process

Helping Mazda Gain Value From Its Social Media Activity

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