The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

How brands can ride the Stranger Things eighties wave

Does It Give You Tingles or The Heebie-Jeebies? The Rise and Rise of ASMR

What is Audience Marketing?

How Vodafone designed an Internet-of-Things (IoT) strategy around customer needs

How Adidas managed to embed themselves in the heart of a cultural movement

When You Absolutely NAIL a TV Ad…

Trump’s pre-election rhetoric – a look at the metrics

South African Elections: Unravelling the social conversation on voting day

How Brands Need to Utilise Voice Activation As A New Touch Point

What Trump’s Visual Style Tells Us About His Presidency

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