The Audience Intelligence Blog

Insights on the digital spaces we inhabit, with a focus on audiences, consumer trends, Internet culture and digital strategy.

How mattress companies should use social data and behavioral insights to get more people into bed

What’s your score? How Uber’s rating system inspires emotional engagement

New on Pulsar: CORE Creative tab

New on Pulsar: Platform Launch Pad

Guest post: why should you be tracking a social media campaign?

On-demand webinar: what marketers can learn from billion dollar companies

On-Demand Webinar: What marketers can learn from Billion Dollar companies

As Bitcoin surges past $15k, it’s time we asked: has cryptocurrency gone mainstream?

Feeding into your wider strategy: Advanced audience intelligence and insights for the education sector

  • Education

Is social media FOMO the best way to gain millennial banking customers?

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  • Type

  • Industries

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Spotlight

    Untangling the AirPods conversation: audiences, behaviors & cultural trends behind the hearables revolution

    Sustainability: what does it even mean today?

    Transactions & Reactions: The Online Credit Card Conversation