Introducing AI Boolean Generator on Pulsar TRAC

Boolean query writing can be hard and time consuming.

Even seasoned strategists who know their way around boolean can end up spending hours refining and troubleshooting the most complex queries. No longer.

Today we’re delighted to announce the launch of our AI-powered Boolean Generator to Pulsar TRAC. 

Leveraging AI, Pulsar can now turn your idea for a search into an exhaustive, fully validated boolean string, working across all Pulsar data sources and most languages. 

How does that work in practice?

Let's say you are a researcher at a large retail brand. You are aiming to investigate how your company should talk publicly about supply chain and sustainability across key markets.

You have a big job ahead. You will need to generate a keywords list defining the perimeter of that conversation. You will then have to brainstorm and add in relevant exclusions. Then, you will need to compile it into a boolean query across multiple languages and data sources.

Did you troubleshoot the query logic? Did you remember to exclude noisy terms? And did you get all the relevant keywords in? All of that can take hours and involve multiple people, even if you're a boolean Jedi master.

Boolean Generator, your little AI helper, cuts down the time it takes to create the perfect boolean query to seconds, and squashes the chance of getting the logic wrong to zero. Boolean validation errors will be a distant memory 👋🏻

Just input up to 200 characters specifying things like subjects, languages and locations to focus on. The Boolean Generator will then return a boolean query to copy over, and you can then move along in your search setup.

Boolean Generator won't just save you time. It will also allow users in your organization that might be less familiar with boolean to tap into the power of Pulsar and create their own searches.

All Pulsar users are already enhancing their queries through AI with Boolean Generator.

If you’re not a Pulsar client yet and would like to discover how AI can help you streamline your route to insight and broaden the usage of your social listening tool for your organization, just fill out the form below.