BNPL has rapidly matured amongst consumers, gaining market share and – in some cases – a degree of notoriety.
It’s transforming how communities around the world manage their finances on a daily basis, from luxury splurges to everyday necessities. And while some argue that BNPL promotes unsustainable spending, others see it as a necessary tool in today’s economic climate.
Using Pulsar TRAC to examine audience and media perspectives, we investigate the shifting trends and perspectives taking place in the BNPL space – and amongst the brands that it touches.
This report explores:
- How BNPL usage has evolved over time
- What the category means to different online communities
- How media and influencers shape attitudes towards BNPL
To access these insights, simply fill in the form 👉
Download Now
We use these details to ensure you get the information you want. Please see our Privacy Policy to learn more.
Pulsar adapts to your needs
The power and depth of a data science tool, the simplicity of a Google search, and the flexibility to serve both marketers & communicators
How Pulsar can help
Audience Intelligence, in your inbox
Receive our monthly tips, tricks and techniques newsletter. We use these details to ensure you get the information you want. Please see our Privacy Policy to learn more.
Sign Up